Can a sad polar bear make you turn off the lights?

Hello all! Today I have an interesting article I saw in the Boston Globe from a few days ago. Apparently, a couple of schools are using energy meters in their dorms to measure how much energy the students are conserving. However, instead of a normal meter, they use a "polar bear" meter. The system is called TellEmotion and is meant to make an emotional connection with energy conservation. When the students are conserving well, the polar bear slumbers and smiles. However, when they are leaving the lights on or not conserving well, the ice beneath the bears paws will begin to melt, the polar bear frowns and will eventually fall in to the water flailing to stay afloat. Is this too much? Well, I thought about it, and I'd say NO. It's about time real students are seeing real, albeit digitized, examples of what not conserving resources can do. You can read the full post about this silly and brilliant system here, as well as who made it and why.